Data protection

netzwerk P GmbH

Forststr. 7

70174 Stuttgart

Germany

E-mail: info@netzwerk-p.com

Website: www.netzwerk-p.com

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We, netzwerk P GmbH, take the protection of your personal data very seriously and adhere strictly to the rules of data protection laws. The following statement gives you an overview of how we ensure this protection and what kind of data is collected for what purpose.

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Server log files

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netzwerk P automatically collects and stores in its server log files information that your browser sends to us.

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These are:

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• Browser type/version
• Operating system used
• Referrer URL (the site visited beforehand)
• Host name of the computer accessing the site (IP address)
• Volume of data transferred
• Date and time of the server request

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This data cannot be used by us to identify specific persons. This data is not merged with other sources of data. The data is erased once it is no longer required for the purposes for which it was collected. The basis for this data processing is Article 6(1f)) GDPR based on our legitimate interest in improving the stability, security and functionality of our website.

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Cookies

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The Internet pages use so-called cookies in several places. They serve to make our offer more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser. Most of the cookies we use are so-called "session cookies". They are automatically deleted at the end of your visit. Cookies do not cause any damage to your computer and do not contain viruses. Other cookies remain stored on your terminal device until you delete them or the storage period expires. These cookies enable us to recognize your browser on your next visit. If personal data is also processed by individual cookies implemented by us, the processing is carried out in accordance with Art. 6 Para. 1 lit. f DSGVO to protect our legitimate interests in the best possible functionality of the website as well as a customer-friendly and effective design of the site visit. You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. If you disable cookies, the functionality of this website may be limited.

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Request for white paper/printed data

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When you request whitepapers, the following information is stored - assuming you have given your consent:

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1. E-mail address
2. First name and surname
3. Phone number (if provided by you)
4. Date and time of the request

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The personal data provided will be used by netzwerk P GmbH for sending whitepapers and for contacting the user by e-mail or telephone. The user is aware that the personal data provided by him or her thus represents the contractual consideration provided for the free provision of the whitepaper. It is possible to revoke the use of personal data for the future at any time by sending an e-mail to datenschutz@netzwerk-p.com. The basis for the data processing is Art. 6 para. 1 lit. a, b and f DSGVO. The data will be deleted as soon as they are no longer required to achieve the purpose for which they were collected or, in the case of statutory retention periods, these have expired.

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Newsletter

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For the delivery of our newsletter, we collect personal data that is transmitted to us via an input mask. For an effective registration we need a valid e-mail address. In order to verify that a registration is actually made by the owner of an e-mail address, we use the "double opt-in" procedure. For this purpose, we log the registration for the newsletter, the sending of a confirmation e-mail and the receipt of the response requested herewith. Based on your explicit consent (Art. 6 para. 1 lit. a DSGVO), we will regularly send you our newsletter or similar information by e-mail to your specified e-mail address.

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You can revoke your consent to the storage of your personal data and its use for sending the newsletter at any time with effect for the future. In each newsletter there is a corresponding link or you can unsubscribe from the newsletter by sending a message to the responsible person mentioned at the beginning. In this context, the data will only be processed as long as the corresponding consent is available. Afterwards they will be deleted.

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SSL encryption

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This site uses SSL encryption for security reasons and to protect the transmission of confidential content, such as requests that you send to us as the site operator. You can recognize an encrypted connection by the fact that the address line of the browser changes from "http://" to "https://" and by the lock symbol in your browser line. If SSL encryption is activated, the data you transmit to us cannot be read by third parties.

Our e-mail newsletters are sent via the technical service provider CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede ("CleverReach"), to whom we pass on the data provided by the user when registering for the newsletter. The data entered by users for the purpose of receiving newsletters (e.g. e-mail address) is stored on CleverReach's servers in Germany or Ireland.

CleverReach uses this information to send and statistically evaluate the newsletters on our behalf. For the evaluation, the sent emails contain so-called web beacons or tracking pixels, which are single-pixel image files that are stored on our website. This makes it possible to determine whether a newsletter message has been opened and which links, if any, have been clicked. With the help of so-called conversion tracking, it can also be analyzed whether a predefined action has taken place after clicking on the link in the newsletter. In addition, technical information is recorded (e.g. time of retrieval, IP address, browser type and operating system). The data is collected exclusively pseudonymously and is not linked to other personal data of the users, a direct personal reference is excluded. This data is used exclusively for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better adapt future newsletters to the interests of the recipients. The legal basis for the processing of the users' personal data is Art. 6 (1) lit. f DSGVO. The disclosure of the users' personal data enables us to use a newsletter system that is effective in advertising, secure and user-friendly, and whose optimization is possible. In these purposes also lies our legitimate interest in processing the data according to Art. 6 para. 1 lit. f DSGVO. You can object to the aforementioned data processing at any time. In each newsletter you will find a corresponding link or you can unsubscribe from the newsletter by sending a message to the responsible person mentioned at the beginning.

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a. Google Analytics

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This website uses functions of the web analysis service Google Analytics. The provider is Google Inc, 1600 Amphitheatre Parkway Mountain View, CA 94043, USA. The data processing is based on your consent according to Art. 6 para. 1 lit. a DSGVO or § 15 para. 3 p. 1 TMG, if you have given your consent via our banners. Google Analytics uses so-called "cookies". These are text files that are stored on your computer and enable an analysis of your use of the website. The information generated by the cookie about your use of the website will be transmitted to and stored by Google on servers in the United States. If the data is processed in this context outside the EU or EEA, please note that there is a risk that authorities may access the data for security and monitoring purposes without you being informed or being able to appeal. If we use providers in unsafe third countries and you consent, the transfer to a third country will be based on Article 49(1)(a) of the GDPR.

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IP anonymisation

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We have activated the IP anonymization function on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other states party to the Agreement on the European Economic Area before being transmitted to the USA. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

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Browser plugin

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You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google, as well as the processing of this data by Google, by downloading and installing the browser plug-in available at the following link: https://tools.google.com/dlpage/gaoptout?hl=. de

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Objecting to data collection

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You can prevent Google Analytics from collecting your data by clicking on the following link. An opt-out cookie will be set, which will prevent the collection of your data during future visits to this website: Disable Google Analytics. For more information on how Google Analytics handles user data, please see Google's privacy policy: https://support.google.com/analytics/answer/6004245?hl=de

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b. Google Ads

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Google Ads is an online advertising service provided by Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). The controller is Google.

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We use Google Ads to show you online advertising that matches your interests. Google uses DoubleClick cookies to measure the success of our advertising campaigns by recording parameters such as the display of ads or clicks by users. For example, we receive statistical evaluations from Google about which ads were clicked on how often and at what prices. However, we do not receive any information about the use of the advertising material that would allow us to draw conclusions about individual users.

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Based on the statistics generated by Google Analytics, we can form target groups (e.g. for end devices via which a specific product page was accessed) and transmit these to Google via Google Ads. These target groups consist of a list of advertising IDs filtered according to certain criteria within Google Analytics (which is also stored in the "DoubleClick cookie", for example). Google uses the target groups so that you are primarily addressed in online marketing for those products in which you are interested (e.g. because you have already informed yourself about this on our website). You can find more information on how Google processes your data for advertisements in Google's privacy policy and in Google Ads Help.

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The legal basis for data processing is your consent in accordance with Art. 6 para. 1 subpara. 1 lit. a GDPR or § 25 para. 1 TTDSG.

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c. LinkedIn Insight tag

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We use the conversion tracking technology and the retargeting function of LinkedIn Ireland, Wilton Plaza, Wilton Place, Dublin 2, Ireland (hereinafter referred to as: "LinkedIn") on our website. The LinkedIn Insight tag creates a LinkedIn "browser cookie", which collects the following data:

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• IP address
• Timestamp
• Site Activity
• demographic data from LinkedIn, if the user is an active LinkedIn member

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This technology allows us to generate reports on the performance of our advertisements as well as information on website interaction. For this purpose, the LinkedIn Insight tag is embedded on this website, which establishes a connection to the LinkedIn server if you visit this website and are logged into your LinkedIn account at the same time. We process your data on the basis of your consent pursuant to Art. 6 para. 1 p. 1 lit. a. DSGVO. In the privacy policy of LinkedIn at https://www.linkedin.com/legal/privacy-policy you can find more information about data collection and data use as well as the options and rights to protect your privacy. If you are logged in to LinkedIn, you can deactivate the data collection at any time using the following link: https://www.linkedin.com/psettings/enhanced-advertising

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d. Hotjar

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This website uses Hotjar, an analysis software of Hotjar Ltd ("Hotjar")(http://www.hotjar.com, 3 LyonsRange, 20 Bisazza Street, Sliema SLM 1640, Malta, Europe). Hotjar makes it possible to measure and evaluate usage behavior (e.g. clicks, mouse movements, scroll heights) on our website. We use Hotjar on the basis of our legitimate interests for optimization and marketing purposes and the interest-based design of our website in accordance with Art. 6 para. 1 lit. f DSGVO. Only for this purpose, data of the users of our website are stored and evaluated. We use Hotjar to analyze our online offer and not the individual users. The users' data is therefore pseudonymized and processed within the European Union and on the basis of the framework of the order processing agreement offered by Hotjar. User entries, e.g. in forms or button presses, are not processed, i.e. neither stored by Hotjar nor transmitted to Hotjar (unless these entries are recognizably intended for users for evaluation purposes, such as in the case of feedback forms). For the aforementioned purposes, Hotjar stores cookies with a pseudonymous identification number on users' devices and evaluates them. The cookies that Hotjar uses have different "lifetimes"; some remain valid for up to 365 days, and some remain valid only during the current visit: https://www.hotjar.com/legal/policies/cookie-information. The following information may be recorded by your device and browser:

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• IP address of your device (collected and stored in an anonymized format)
• Screen resolution of your device
• Device type and browser information
• Geographical location (country only)
• Preferred language in which to display our website
• Log data

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You can prevent the collection of data by Hotjar by using your browser's do-not-track settings or by clicking on the following link and following the instructions there: https://www.hotjar.com/opt-out

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e. Leadinfo

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We use the lead generation service of Leadinfo B.V., Rotterdam, Netherlands. This recognizes visits by companies to our website based on IP addresses and shows us publicly available information for this purpose, such as company names or addresses. In addition, Leadinfo sets two first-party cookies to evaluate user behavior on our website and processes domains from form entries (e.g. "leadinfo.com") to correlate IP addresses with companies and improve the services. For more information, please visit www.leadinfo.com. On this page: www.leadinfo.com/en /opt-out you have an opt-out option. If you opt-out, your data will no longer be collected by Leadinfo.

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f. HubSpot

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We use HubSpot on our website, a service provided by HubSpot Inc, 25 First Street, Cambridge, MA 02141, USA, with a branch in Ireland: HubSpot Ireland Limited, 1 Sir John Rogerson's Quay, Dublin 2, Ireland. HubSpot is an integrated software solution that we use to cover various aspects of our online marketing. This includes email marketing, social media publishing, reporting, contact management (e.g. user segmentation & CRM), landing pages and contact forms.

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HubSpot uses cookies that enable website usage to be analyzed. The information collected (e.g. IP address, geographical location, browser type, duration of the visit and pages viewed) is analyzed by HubSpot to generate reports on the visit and the pages visited.  

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Your data is processed on the basis of your consent in accordance with Art. 6 para. 1 lit. a GDPR. The storage of cookies can be prevented by a corresponding setting in the browser software or consent can be revoked at any time.

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There is a possibility that HubSpot may transfer data to the USA. However, HubSpot is certified under the EU-U.S. Data Privacy Framework, which ensures an adequate level of data protection.

A transfer of your personal data to third parties does not take place, unless

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• If we have explicitly pointed this out in the description for the relevant data processing,

• if you have given us express consent to do so in accordance with Art. 6 (1) p. 1 lit. a DSGVO,
• the disclosure is permissible under Art. 6 (1) p. 1 lit. f DSGVO to protect our legitimate interests and there is no reason to assume that you have an overriding interest worthy of protection in the non-disclosure of your data,
• In the event that there is a legal obligation underlying the disclosure in accordance with Article 6(1c) GDPR and
• this is legally permissible and necessary according to Art. 6 para. 1 p. 1 lit. b DSGVO for the processing of contractual relationships with you.

netzwerk P maintains presences in social media in order to inform users active there about the services and offerings of netzwerk P and to communicate directly via the platforms in the event of interest. We are currently represented in the following networks with our own online profiles:

• Facebook: @netzwerk p
• LinkedIn: netzwerk P
• Xing: netzwerk P GmbH
• YouTube: netzwerk P

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All social media channels of netzwerk P can only be accessed by visitors to the website via an external link. netzwerk P does not use any plug-ins or other interfaces on its websites that the respective networks offer for embedding the offers on websites. If you are logged into a social media channel with your own profile and call up the netzwerk P profile, the providers can assign your visit to your logged-in profile. If you do not want your user account to be associated with your IP address, please log out of your account before using our website.

You have the following data subject rights according to the GDPR both as a user of this website and as a customer in the context of our operational activities with the processing of personal data:

• The right of access by the data subject in accordance with Article 15 GDPR,
• The right to rectification in accordance with Article 16 GDPR,
• The right to erasure in accordance with Article 17 GDPR,
• The right to restriction of processing in accordance with Article 18 GDPR,
• the right to data portability according to Art. 20 DSGVO, the right to object according to Art. 21 DSGVO, the right to revoke a granted consent according to Art. 7 para. 3 DSGVO. You have the right to revoke your consent at any time with effect for the future without affecting the lawfulness of the processing carried out on the basis of the consent until the revocation,
• The right to lodge a complaint with a supervisory authority in accordance with Article 77 GDPR.

We reserve the right to adapt this privacy policy so that it always complies with the current legal requirements or to implement changes to our services in the privacy policy, e.g. when introducing new services. The new privacy policy will then apply to your next visit.